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Why Most SME Reporting in NZ Is Broken (And What to Do About It) If you’re running an SME in New Zealand, there’s a good chance your reporting isn’t actually helping you make decisions. It’s just telling you what already happened. I see this all the time. Business owners spend hours in spreadsheets, only to end up with numbers they don’t fully trust, delivered too late to act on. That’s not a data problem. It’s a reporting design problem. What’s Actually Going Wrong Most SMEs